Expert author teaches information professionals to make the most of Web 2.0

New York, NY (January 20, 2009)— From search engines to social networks, the emergence of Web 2.0 has introduced a host of new tools and technologies that are essential to every library’s reference desk. In Searching 2.0., to be published by Neal-Schuman on March 27, 2009, master trainer Michael P. Sauers offers a comprehensive guide that teaches librarians the most effective strategies for integrating each one of these important online resources into their daily duties.

This landmark guide is divided into eleven chapters, beginning with an in-depth look at Web 2.0’s core structure as it impacts searchability, and the ways in which it has changed over the past several years. Sauers then covers crucial best practices and tools, like bookmarking, tagging, and Delicious, followed by a detailed description of the major features and functions of popular search engines like Google, Microsoft’s Life Search, and Yahoo! Search. Sauers continues with an overview of the editable-by-anyone encyclopedia Wikipedia, and examines whether it is reliable enough to be used at the reference desk. The next chapters cover online multimedia content like Youtube, Flickr and Podscope, as well as local search tools like Google maps, satellite images and live search maps. An introduction to Google’s Book Search and Amazon.com’s Search Inside accompanies a discussion of the pros and cons of blending online and print searching strategies, and additional chapters focus on resources for finding historical information and the best uses for OpenSearch plugins and desktop search tools. The book concludes with a preview of “the future of search”, including new search engines and cutting edge technology.

Each chapter includes practice exercises and a variety of colorful, easy-to-interpret screen shots. The companion Web site, (http://delicious.com/travelinlibrarian/searching2.0), lists links to all of the resources referenced in the book.

Searching 2.0 is a comprehensive, enthusiastically written guide that will help librarians make the most of new online tools and technologies available to them at the reference desk.

Searching 2.0
Plus companion website
ISBN: 978-1-55570-607-4.
2009. 8.5 x 11. 200pp. $65.00.

About the Author
Michael Sauers, M.L.S. is the Technology Innovation Librarian for the Nebraska Library Commission in Lincoln, Nebraska and has been training librarians in technology for over 13 years. Sauers has published nine books, including XHTML and CSS Essentials for Library Web Design (Neal-Schuman, 2005) and Using the Internet as a Reference Tool (Neal-Schuman, 2001). He is vice-chair of the Nebraksa Library Association’s Information Technology and Access Round Table.

About Neal-Schuman Publishers
Neal-Schuman Publishers is a leading publisher of professional books for librarians, archivists and knowledge managers. Founded in 1976, Neal-Schuman Publishers is based in New York City, with offices in London, UK.

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